| Project Green Hands |
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Project GreenHands (PGH) is a fast growing, viral, mass mobilisation tree planting initiative that aims to educate and mobilize 100% of the population of Tamil Nadu, to plant 114 million indigenous trees within 10 years. Industrialized farming methods and climate change are rapidly accelerating desertification, leaving agricultural lands barren, farmers destitute and increasingly vulnerable to drought, soil erosion and famine. Trees offer practical solutions to every issue. By helping farmers to adopt organic agro-forestry, PGH is helping communities to rehabilitate their lands and rebuild their own lives, whilst raising the green cover of Tamil Nadu back up to 33%. Many thousands of Isha volunteers spread the uniquely inclusive social strategy of PGH, enrolling and involving every sector of society to work together towards their shared environmental security and well being. Businesses and NGO's, military and civil servants, university students and schools children, self help groups, farmers and villagers all break down their social divides to pitch their energy and resources towards the propagation and planting of millions of saplings together, every year. Launched in 2005 in response to the tsunami, over 2 million people will have enabled 10 million trees to be planted throughout 1,800 communities by the end of 2010. PGH is designed to rekindle hope, pro-activity, environmental responsibility and levels of self sufficiency that are sustainable and in harmony with living systems. For companies seeking projects that offer social and environmental benefits, PGH is ideal. The initiative offers climate change mitigation through reforestation, water management, malnutrition and poverty alleviation, soil amendment, biodiversity, environmental education and community development, all within a project that is successfully viral, and has an enormous and easily mobilized volunteer work force of millions.
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